Thursday, 24 August 2017 10:19

Website Security

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Protecting your clients and yourself is one of the most important things you can do as a website owner. You need to be protected now more than ever with the large amounts of data theft, information tracking, and other mischievous uses of your data.

Recently S.J.Res.34 was nullified by congress. How does this pertain to you? Well, if you use the internet in any capacity than this applies to you. This bill made it, (before nullification), so that it was illegal for ISP to track your data and sell it to advertising companies, or whoever is willing to pay for it. Now that it is gone, they can do just that.

We can still assume that ISPs were collecting data and selling it anyway. So don’t fret just yet. There are many ways you can protect yourself and your data.

If you are on the web these days you can see whether a website is secure. This means the site has an SSL (Secure Sockets Layer) or TLS (Transport Lay Security) in its backend. In its simplest form, the methods mentioned are used to encrypt data from the server that a website lives in, and keep it encrypted till it reaches the user.

This process occurs both ways. If a user fills in form data when on a secure website, the data is encrypted from his computer till it reaches the server where that information is store. This data is encrypted using AES 128 or AES 256. These are common types of encryption, but not the best by far.

But, even with these types of encryption, decrypting this data could be take anywhere from say 13billion year or more. This is assuming a single person is attempting to decrypt the data using a typical CPU and brute force methodology. If a supercomputer is used, this time is reduced to 6 months.

Realistically, that data is safe for now. But in an age where CPU’s computing power doubles every two years, this means is could be broken even sooner. By that time comes, even better types of data encryption will be around.

Currently the general types of SSL certificates are as follows: 1: Self Signed. 2: AutoSSL Domain Verified. 3: Organization Validated. 4: Extended Validation. If you own a website, the bare minimum you should be using is #2: AutoSSL. Open SSL Is a provider of free SSL encryption keys. They provide this service in the hopes of a more secure and encrypted internet.

Should you not have an SSL, HTTPS on the beginning of a url, you are vulnerable to data theft, and selling of you and your clients data. Protect yourself and your clients, get an SSL.

Some simple steps you can take to be protected are as follows: Talk with a server administrator, and see if they can set up an SSL for you. If they can’t, find a development company that can help you set up encryption to protect your websites data. Or even send letters to your congressman about re-instating S.J.Res.34 (or something similar).

Wednesday, 19 July 2017 10:24

Nadia’s “Off The Ringer”

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Nadia Crawford is one of Ringer's fabulous summer interns. Check out her answers for our Off the Ringer segment.

Tuesday, 18 July 2017 18:20

Look Before You Post…And Repeat

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Here’s how to keep your company looking as professional as possible on the Internet.

Tuesday, 18 July 2017 18:13

Tabs or Spaces?

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All developers are not created equal…which kind are you?

Delray Nelson lists the pros & cons of working with a digital agency vs. entrepreneurship.

Find out what Summer’s REALLY all about.

Tuesday, 18 July 2017 17:24

Recent Projects: Summer Sippin’ App

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Developer Jeremy Lewis recently developed an app for Androids and iPhones on behalf of Roswell, Inc., for the annual Summer Sippin’ competition.

Tuesday, 18 July 2017 16:52

Service Spotlight: 360° Photo Rendering

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In last month’s newsletter, we told you about Ringer’s 360° Photo Rendering service. This month, we'll show you an example of our work, created for one of our longtime clients.

Ringer Consulting Group announces the launch of Sensational Basket’s re-themed Miva Cart website

Wednesday, 03 May 2017 13:40

Service Spotlight: 360◦ Photo Rendering

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One of the coolest photography advancements that has come along in recent years is the ability to tour a place we’ve never been, using a 360° virtual tour...

Wednesday, 26 April 2017 16:10

Welcome to Springtime!

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Aaaah, Spring! ‘Tis the season many of us look most forward to in Georgia…and while the season ushers in a period of baseball, blossoms, bees, March Madness, allergies and cars covered in pollen, there are other effects that you might also experience.

The headphones-and-ear-buds stereotype that we often ascribe to web designers serves a creative purpose.

Thursday, 20 April 2017 10:01

“Navigation First” Concept: The New Trend?

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It is 2017, clearly the year of the UX mix-up. The UX designer in me is intrigued the way websites are evolving. The biggest trends I am spotting in the web design community is the concept of “Navigation First.”

Tuesday, 18 April 2017 14:17

SouthWind Trip Vlog

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Our mission was to capture the user experience; in the process SouthWind captured our hearts.

Every year on March 17, many Americans celebrate St. Patrick’s Day by drinking green beer, wearing green and listening to traditional Irish music.

Do you find that you and your staff don’t have enough time every month to cover all your digital bases?

Thursday, 19 January 2017 11:36

Meet Kendrick, Our New Videographer

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I was always into videography and photography, and loved manipulating them to create different looks.

Earning a degree in marketing is satisfying...but applying that degree in the business world requires a mindset adjustment.

Monday, 09 January 2017 14:49

Extra, Extra! Admin Tools Saves Bacon!

If you have a Joomla site and you are not using the Admin Tools Pro component, you are doing it wrong.

Friday, 23 December 2016 14:07

Holiday Greetings from Ringer

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“Merry Christmas and Happy Holidays to those who love hugs, laughs, and cheers;
What was the meaning of Christmas to you all this year?”

Thursday, 15 December 2016 10:26

Where We’ve Been, And Where We’re Headed

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Lately, I have found myself reminiscing and reflecting on everything Ringer Consulting Group has experienced in 2016, and what is ahead for us in 2017, and I have to admit...

Ringeer Consulting Group is accepting nominations of statewide non-profit organizations for a chance to receive a charitable gift of pro bono services valued at $12,000.

The tools of effective marketing and advertising are quite costly. So, before you begin spending money, getting your name and services out there, let’s just weigh the decision a bit and include the costs you may be facing, first.

Ringer Consulting Group once again grows with excitement. Today, Ringer announces its partnership with the clever, concept thinking Serebral360. Serebral360 is an online…shall we say, brainiac.

Friday, 04 November 2016 13:56

Easy Ways to Get Your Banners Noticed

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So you’re at the point of starting a banner ad campaign. You want to gather all those willing buyers with fresh money in their hands to take a peek at your product.

Wednesday, 26 October 2016 06:34

The Interview: Meet the Family Edition

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From the moment I hung up the phone on Monday afternoon to Friday morning, I had zero idea what kind of interview process Ringer Consulting did. There were no expectations to be met aside from the general interview tips:
Friday, 21 October 2016 09:13

Ringer's Tools of the Trade

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Privacy, as we know it, is one of the most important actions a tech user should take. A good user will find extra lengths to achieve complete security. Because privacy and security can go hand in hand, a user should be able to have both without worry of backdoors and without worry of someone stealing information.
Thursday, 13 October 2016 13:29

25 years of the World Wide Web

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In the world of technology today, there is nothing that has been more impactful; nor as ubiquitous as the World Wide Web. As of now, the internet has become such an important part of people’s lives to the point that it is a necessity in order to function in the world today.

Thursday, 13 October 2016 10:01

Building a Computer On a Budget

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Building a Computer On a Budget

Today we will be going over how to budget a computer build, and a not so budget build. First up the budget build. A critical part in thinking of a budget build, is that it needs to be upgradable at a later point in time, with replacing as few parts as possible to keep costs down. With that in mind you can start to think about building a computer.

Step 1: Choose a motherboard.

This is one of the most critical pieces to the computer. You will be deciding what RAM, HDD/SSD/M.2, Graphics card, PSU, and CPU to get after choosing this. We went with an, Asus ATX LGA 1151 Pro Gaming/Aura B150. This motherboard provides excellent room for expansion in the future. It also allows the use of an M.2 drive if you want one in the future.

Step 2: Choose a CPU.

This is another critical area of choice. Now that you have the motherboard chosen, you follow what CPU will fit the board, and your budget. With that in mind, we chose to get the i3-6100 cpu @ 3.7ghz. This is a 2011-v3 socket fit.

Step 3: Choose RAM

RAM will be chosen on the specs of the motherboard as well. We picked up some a stick of, Kingston HyperX FURY Black 8 GB (DDR4), running at 2133 mhz. Remember to pick RAM that will match the board (DDR3 or DDR4) and the MHZ specifications.

Step 4: Choose Storage

In this build because we wanted a "budget build" with adequate storage, we chose a Western Digital 1TB HDD. In terms of cheap it is good enough. An 250gb SSD runs about the same price, but isnt good enough to sit on for a budget build once you start installing programs. The board will hold an M.2 drive but those are far from budget.

Step 5: Choose Case

Chosing a case is about the easiest part of building the computer. Cases can range from $30 up to $300+. For this build we chose the Thermaltake Versa H21. This case has adequate airflow, and has room to add two 120mm fans to the top of the case.

Step 6: Choose PSU

For this build we decided we wouldnt need a GPU. So we went with a Corsair 600W PSU. Its cheap, and plenty of power to run what is needed for a computer on its own.

Hardware Costs: $426.21
Other Costs (W10, keyboard / mouse, monitor): $204.97
Total Costs: $631.18

Build 1 Parts List:

  • Corsair 600W $56.99: PSU
  • Kingston HyperX FURY Black 8 GB 2133mhz ($44.00): RAM
  • Asus ATX LGA 1151 ($119.00): Motherboard
  • I3-6100 3.7ghz ($118.10): CPU
  • WD 1TB HDD ($49.99): HDD
  • Thermaltake Versa H21 ($38.13): Case

Other:



Non Budget Build

For our not so budget build we went a bit bigger. This build had in mind that adobe suite software would be used, and rendering of videos / images. It also happens to make for a nice gaming computer. With this build we want the best possible airflow a case could handle, because overheating is bad juju. So we chose the Corsair Carbide 540 series cube. This case has tons of space. It allows for three 120mm AF fans on the front, two 140mm AF fans on the top, and a rear 140mm fan. Thats just on the side with the majority of hardware. The case is split into two sections, to allow the PSU and storage drives to be stored on the other side. This makes for a cleaner looking case, and gives more space bulkier parts, and allows for a more maximized air flow, so that PWM fans are not needed. Magnetic Dust filters were added to the side of the case where the PSU airflow is.
Because the I7 chosen doesnt come with a heatsink (bad anyways), we chose to get the Noctua NH-D15. This is a massive heatsink with two 140mm fans attatched to it. It gets the job done and more. When overclocking, this heatsink allowed us to get 4.9ghz out of the CPU, staying around 65C.

Hardware Costs: $2,737.89
Other Costs: $223.77
Total Costs: $2,961.66

Build 2 Parts List:

  • ASUS TUF Sabertooth x99 LGA2011-v3 ($309.99): Motherboard
  • I7-5820k 3.3GHz 6core ($406.00): CPU
  • Noctua NH-D15 ($88.43): Heatsink
  • Kingston HyperX Fury Black 64GB ($294.46): RAM
  • Samsung 950 PRO Series ($322.57) - 512GB NVMe M.2: M.2 Drive
  • PNY CS2211 240GB SSD ($69.99): SSD
  • WD 3TB HDD ($89.99): HDD
  • ASUS GeForce 6GB 980TI ($659.99): GPU
  • ASUS PCE-AC68 ($92.95): Wifi Card
  • Corsair 750 PSU ($119.98): PSU
  • Corsair Carbide Air 540 Cube ($119.79): Case
  • Case Filter ($8.99): Filters
  • Corsair Air Series AF 120 x3 ($15.45): Fans

Other Stuff

  • Windows 10 ($92.99): Windows 10
  • AVG Ultimate ($28.61): AVG
  • Azio Mechanical Keyboard ($77.99):
  • Logitech Mouse ($24.18)

Comparison

Here is a small comparison of the Western Digital 1TB HDD, PNY CS2211 240GB,and the Samsung 950 PRO. This is just to show the difference in terms of speed that can be achieved.

Western Digital 1TB HDDWestern Digital 1TB HDD
PNY CS2211 240GBPNY CS2211 240GB
Samsung 950 PROSamsung 950 PRO
Thursday, 06 October 2016 14:42

First Weekly Yoda Award!

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First Weekly Yoda Award
Monday, 12 September 2016 08:40

jQuery Social Stream Tutorial

jQuery Social Stream Tutorial

Monday, 29 August 2016 16:42

Photoshop Templates

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My first two days interning at Ringer Consulting Group I worked on making templates for their portfolio. My first step was to go through each of their websites and take screenshots.

In this tutorial we will show you how to take your custom html, javascript, & components and integrate them into the Joomla template. Then set them as loaders, so that they can be turned on or off based on the template parameters.

In this tutorial we will show you how to create a loadable section in your custom Joomla template.

Wednesday, 17 August 2016 12:37

The Spirit Of A Champion

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Quitting While You’re On Top… Only For Sports

Recently, all of us have been tuned into the Olympics. There are many different stories to follow, however I find the biggest fascination with the story of Michael Phelps. He is the most decorated Olympic athlete ever. He could claim that before Rio. Yet he still chose to represent the good ol’ red, white, and blue one last time.

In this tutorial, we go over how to create a template parameter fieldset, how to rename that fieldsets display tab, and how to display the fields within the fieldset on the webpage.

Friday, 29 July 2016 08:48

Use Videos to Sell Online!

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Use Videos to Sell Online!
Tuesday, 26 July 2016 16:55

Five Reasons to have a Professional Website

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If you are a business owner, you MUST have a professional website in order to appear credible. Professional websites offer more opportunities for revenue, profit, customer engagement, and exposure to potential customers.

Web design shouldn’t be an isolated part of your marketing efforts. An aesthetic point of view is not the only way that web design affects your business.

How much time and money are you wasting trying to force your company processes and procedures into a “boxed” solution?

Tuesday, 03 May 2016 16:11

Selling While You Sleep

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Did you know that 70% of online shoppers leave a website without placing an order after adding an item to their shopping cart? Think about those numbers, and what your sales could look like if there was something you could do to prevent your potential clients from leaving your website and shopping somewhere else.

Many of our customers’ stories begin the same way: they paid a flat fee for a simple website design and haven’t touched it since.

If your company has a heavy web-presence and is in the business of e-commerce, then it comes as no surprise that consumer ratings are an integral part of your web design.

Tuesday, 08 March 2016 16:38

The Impact of Branding

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What’s in a brand? Well… everything. Your brand is much more than just your company logo, website, and products or services. It’s the experience your customers have when they interact with your business.

Friday, 19 February 2016 16:44

Listen to Ringer Radio!

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Ringer Radio is on today at 1:00pm. Today's guest is Monika Scott from The Scott Law Firm, LLC and Patrick Scott from Sublime Tree.

Did you know that one of the first things people do when purchasing something online is to scroll to the bottom of the page and check out the customer ratings?

A website should be a specific model and design that fits your business and helps it grow. It should be part of a business plan, and fit your business model. It should be the machine that helps your business grow.

A website should be a specific model and design that fits your business and helps it grow. It should be part of a business plan, and fit your business model perfectly. It should be the machine that helps your business grow.

Thursday, 07 January 2016 17:03

Why You Need Paid Advertising For Success

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In the age of the Internet, it can be tempting to tackle digital advertising on your own without the help of a professional. For many entrepreneurs and small business owners, digital marketing can sometimes fall to the bottom of your to-do list.

A brand is more than just a designed symbol or logo your clients and consumers identify you with. Your brand is a customer’s experience, represented by a collection of images and ideas. It evokes emotion and the experience attached to that emotion.

Tuesday, 08 December 2015 17:22

3-D Image Rendering Sells More

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When it comes to e-commerce, nothing is more profitable for a company than to have a low rate of returns. But without a brick and mortar storefront, many businesses are left puzzled as to how to ensure customers are given the opportunity to view their product the same way they could as if it were sitting on a shelf.

Tuesday, 08 December 2015 16:38

Why Your Business Needs 3-D

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When it comes to e-commerce, nothing is more profitable for a company than to have a low rate of returns. But without a brick and mortar storefront, many businesses are left puzzled as to how to ensure customers are given the opportunity to view their product the same way they could as if it were sitting on a shelf. The answer?

From clothing, to electronics, to food, virtually anything can be purchased online today. And for some businesses, a simple e-commerce platform works just fine: customers pick the desired product, then choose additional options such as color, size, or style.

Smaller companies are sometimes hesitant to take the plunge into the Intranet world. After all, aren’t Intranet systems just for large corporations with thousands of employees? Surprisingly, the answer is no

Wednesday, 28 October 2015 16:32

Is Your Website iPhone Friendly?

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Did you know 80% of Internet users own a smartphone? Whether it’s with an iPhone, tablet, or android, most everyone is online morning to night. Gone are the days where your desk computer was the only source of information—in fact, 2014 saw the first year where mobile screen time overtook time spent on desktop media.

Wednesday, 28 October 2015 16:03

Is Your Website Smartphone Ready?

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Did you know 80% of Internet users own a smartphone? Whether it’s with an iPhone, tablet, or android, most everyone is online morning to night. Gone are the days where your desk computer was the only source of information—in fact, 2014 saw the first year where mobile screen time overtook time spent on desktop media.

We have seen it many times before: a growing business has to do manual inventory counts, multiple spread sheets and quickbooks updates multiple times a day just to keep up with the changing demands of their internet sales, and to modify the internal inventory count. And it's never really accurate....

Experienced business owners know, that there are times when your company can benefit from a third-party, open-minded opinion. It might be because you need to identify problems in the workplace, or you need help with business forecasting and financials

Providing custom website development solutions with your future in mind, is what we do best. Our experience is in creating mobile-friendly custom intranet database solutions. The connection to our corporate financial consultants and our full stack web developers is a part of what distinguishes us from the rest.

When you are expanding your business, you will have a lot of questions and will need to determine which way to go on things that will have a lasting impact on you financially.

Tuesday, 01 September 2015 16:26

Made to Fit: Custom Design Always Works Best

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Have you ever had a custom-made item of clothing that was tailored to fit you and your style, your personal taste, and your specific shape? It is a true statement: custom-made items fit perfectly.

Monday, 24 August 2015 11:23

The Web Is Not About Barriers

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Ricardo Asks Gabe about the difference between custom website site design and a template design. Gabe's answer definitely gives you something to think about. - The web is not about Barriers.

Have you heard the business advice of, “Think globally, act locally"? It is important to think on a large scale and to envision where you want to be in the future, but also, to act locally until you grow. Concentrating on your local market and immediate area is important for business growth.

Our next Shark attack (business pitch contest) is happening Thursday August 20th at the Ringer Consulting Group booth at the Gwinnett Chamber Business Expo in the Gwinnett Center. The best 45 second pitch receives a $50 gift card to JP Sushi (Because Sharks love sushi)!

After you pitch your business, we will also give you a digital copy of your video that you can keep and use for your personal marketing. You can use it on your website, on your Facebook page or for other branding opportunities.

Plan to attend the Gwinnett Chamber Business Expo and do some business networking while you are there. Look for our both and be ready to pitch your business to win! You can be thinking about these pitch ideas and use them as idea starters for your 45 second pitch:

Tips on How to Win in the Shark-Pitch Contest:

Stay Focused: Sharks know where to find the bait, they can smell it from a mile away! When you pitch your business, stay focused on the point and the main message, and you may just win the shark challenge!

Target Your Audience: A great shark pitch quickly identifies who needs their services and tells them why. Be sure to pitch your business with razor-sharp accuracy for a more powerful message.

Advertise Your Business in a unique way: When you get your chance to pitch, make sure and showcase your skills and abilities. Tell your audience what you can do for us that shows us why we need your business.

Personal Branding: Pitch your business with a slogan or phrase that can help you to be remembered. Don’t waste your chance at the shark pitch by being just another fish in the sea. Be memorable!

Any business owner or sales professional who needs or desires to grow their business should attend this event. Check out https://sharkpitchchallenge.com/ for more details!

Tuesday, 18 August 2015 09:58

Are You Thinking Globally with Your Website?

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Have you heard the business advice of, “Think globally, act locally"? It is important to think on a large scale and to envision where you want to be in the future, but also, to act locally until you grow. Concentrating on your local market and immediate area is important for business growth. Creating the right kind of website for your business can be the divider between a small business that wants to stay small- or a business that is poised for future growth and plans ahead to make sure that happens.

Imagine yourself walking into a typical retail store. If the store is not clean, well-organized and designed to attract the targeted clientele, they are likely to walk out prior to making a purchase.

Tuesday, 14 July 2015 11:31

What is Responsive Design in a Website?

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Imagine yourself walking into a typical brick and mortar store. If the store is not clean, well-organized and designed to attract the targeted clientele, they are likely to walk out prior to making a purchase. Adversely, if the store is overly cluttered or has too much empty space, you are still sending the wrong message. It's a balance between all of the surroundings that are supposed to attract buyers to your store, and keep them there.

When a new business starts, a website is one of the first things that needs to be designed and put together. It is the face of your business.

Your website is the face of your business on the web. A lot of responsibility rests on your website. It has to be informative, engaging, thorough and fast. There are 3 main elements of a website that every business owner needs to equip their new website with. Read below to find out what they are, and why they matter to your business....

Your website is the face of your business on the web. A lot of responsibility rests on your website. It has to be informative, engaging, thorough and fast. There are 3 main elements of a website that every business owner needs to equip their new website with. Read below to find out what they are, and why they matter to your business....

Monday, 16 March 2015 19:40

The Hosting Transfers Commence

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At Ringer, we host the majority of the websites we design as well as websites that we manage. One of the biggest reasons we host them is the ease it gives when we are making edits on the website. The recent quality that hosting providers we use has started diminishing in service and speed. In our opinion, the reason the quality has started diminishing is due to the hosting company growing too large without the proper infrastructure to support it.

Monday, 05 January 2015 18:21

Custom Web Design. . . Who Needs It Anyway?

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I have been noticing tons of commercials advertising do-it-yourself web design packages, instant template websites, and overnight internet site cure-alls. As a designer I have a hard time stomaching these companies pawning off these crappy site builders as a viable option for a small business. I liken this to building your corporate office inside of a chicken coup. . . It serves the purpose, its cheep, but it looks and smells like. . .

So. . . What Is Branding / Brand Development? I'm Glad You Asked! A brand is more than just a designed symbol or logo with which your clients and consumers identify you. Your brand is a customer's experience represented by a collection of images and ideas. It evokes emotion and the experience attached to that emotion. You build a brand. Brand building involves naming, symbol selection and variation, image hints, textural voicing, color selection, usage guidelines, and ethos. Once determined, all of these elements come together creating a unique structure. This is your company's brand. Why Does Your Company / Organization Need Professional Branding? Whether or not you realize it, your brand is built with or without you. Every time someone does business with you, they attach their overall experience to your business' symbol, logo or image. Building your company's brand is a thoughtful process involving not only the technical side of design work, but also the way you want to present your company to the world. This is a task best carried out with the aid of experienced brand professionals. How Does A Good Branding Firm Do Branding? For us, the process starts with an in-depth examination of your company as a whole. We listen as you identify what image you want projected to your target market and conduct market studies specifically for your industry. We then utilize this information and build your brand in different forms of expression including copy, logo design, and layout. Done correctly, a brand drives the success of your business and creates opportunities for growth.

Gabess Web Design Comps On WallPeople don't often know what to expect when they sit down with a web designer. Most of the time the site development process is kept secret as if it is the Holy Grail because competitors could somehow steal the process. We at Ringer Consulting Group have adopted the attitude of transparency with our clients and the online community. We understand that talent cannot be stolen; hard work and attention to detail is often never duplicated. So I'm not too concerned to share with the world how we build remarkable websites.

It’s important to understand that we always thrive to have a full understanding of our client and what the expectations are for design look and feel before we ever start the actual work. Most design firms simply throw together a couple of comps, often recycled from previous projects, and give the client four or five different versions of the site to choose from. When I started the company seven years ago, I told myself that I would never take this approach. I prefer to actually understand the client’s needs, research the competition, and deliver a site that is 100% original and created for that client’s business from the ground up.

So Enough Ranting And Onto The Process!

Our clients often tell us: "The Ringer design process is a night and day difference from what they have experienced in the past with other web design firms". One of the things that they notice right away is how interactive we are with our clients. Our meetings are setup to be highly collaborative and we prefer the client to be present during the initial design and comp process. The Ringer design process is extremely simple to understand, over the years it has been refined and has evolved into what it is today.

The Typical Ringer Consulting Group Design Workflow

Design Meeting & Research - We want to know everything about our clients. We believe a company’s website is more than HTML CSS and Images thrown together on a page. The more we understand about our client, our client’s customers, and their competitors, the better the end result will be. I will usually gather as much style and aesthetic preference information from the client and contract that information with the styling of their competition. After talking with the client, I generally have a solid understanding of what the website needs to look like.

Pen & Paper Comps - This is the fun part. I start with good old fashion colored pencils, markers and crayons when necessary. I'm actually not much of a pen and paper artist, however, I think it is vital to the design process. The pen and paper comps are almost always done with the client present. This allows me to share my layout ideas and interface with the client in real time. Our ideas usually evolve together, but by the end of this phase we all have a good idea of how the site will function, have a good understanding of the layout and variations, and the general aesthetic styling.

Photoshop Mockups & Revisions - This is where all of our ideas and concepts start to take on a personality of their own. It’s crazy how once we start seeing the design come together in front of us it recharges and invigorates me as a designer. The main challenge here is not to go overboard. I constantly have to think about how changing an element or adding detail will affect the rest of the process. At the end of the day the designs need to be functional and easily translated into HTML / CSS. This places limits on how "out-there" we can get with the design. With a little magic and some design guru trickery, I can nearly always get the detail and functionality into balance.

Slice Design & Generate HTML / CSS - This is by far the hard part! I have to take off my artist hat and put on my engineer helmet. Anyone who had the task of cutting up a custom site design in Photoshop can tell you it can be tricky. You have to think in terms of layers and space. I strive to create a flexible design that will work regardless of the content and will be somewhat future proof. Online people call this Pixel Perfect Design, I call it turning a painting into a puzzle. Depending on the complexity of the design this usually is the most taxing and time-consuming part of the design process.

Install & Configure Content Management System (CMS) - Many of our customers opt to utilize a content management system. We here at Ringer Consulting Group feel that the best open source content management solution available today is Joomla. We have been integrating Joomla into our designs for three years now and are very pleased with the flexibility and overall horsepower of the system. This is where my team steps in and starts sharing the workload. We setup hosting, create the MYSQL databases, and install the Joomla core files. Once installation is complete we run the security patches and updates, install our favorite administration components, and test the system.

Create CMS (Joomla) Templates - Creating a Joomla template is a pretty easy task - If the site HTML / CSS was created with Joomla integration in mind. I setup my module positions and create the XML code that Joomla requires for smooth operation. Often times we need to create several layout variations or templates to accommodate different content types and layouts required by the client.

Site Content Build Out - We generally work with one of our copywriters to create all of the copy used on the site. I tell people constantly, "I am a visual artist and not much of a content writer". I do however understand what the customer should be reading and how to setup a sale on the site. Balancing keyword placement, providing valuable content, and pitching the site visitor all at the same time requires a keen attention to detail. We feel that when content is properly placed and balanced with some interactive components the end result for the client is always successful.

Install + Modify Module CSS - This phase is often a back breaker. Most designers don't take the time to modify the module CSS and PHP code where necessary. Ringer believes that the devil is in the details. It’s the small adjustments to a slider module or the slight color shift on a slide show that makes the site look 100% custom integrated. My goal here is to make it look like the module was custom made for the custom design. It takes time but the payoff is always worth it.

Content Optimization for Search Engines - This is where we take a fine tooth comb through the website and making sure that the header title and alt tags are all properly formatted and include all of the valuable keyword phrases. This is clearly Phil’s department. See his blog posts for additional information here.

Final Modifications & Site Launch - The day we have all been waiting for! We are ready to collaborate with the client and generate a list of punch-out items. We all want the site to launch so we rocket through the list and get the site perfect for unveiling. Pop a bottle of sparkling apple juice and break out the fine plastic ware... the site is up and running!

Monday, 20 January 2014 17:56

What are 3D Renderings & Video Production?

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When communicating what your business does or the services your company offers, it's sometimes necessary to incorporate 3-D images / renderings or video clips. 3-D images allow a consumer to get a better idea of how a product looks, feels and functions.

Video can also be an important tool used to attach the customer to an action or personality regarding your service or product. Both of these features are used to enhance websites or commercials for the purpose of clearer, more influential communication.

The more features a company utilizes to communicate their product or message, the better. With technology allowing numerous innovative means of communication, 3-D imaging and video make it easier for a consumer to understand your product or service. From our experience, 3-D imaging and video gives your business a professional quality and helps drive customers to purchase your products or services.

Web application scripting in ASP/ PHP/ JSP/ .net allows the user to perform complex actions through a web interface. Services range from basic DHTML and HTML to the more complex COM components & Java applets. Data services store retrieve and update information at a high level. For web applications, databases are most practical. Databases allow developers to store, retrieve, and update categorical information in a systematic and organized fashion.

Programers develop web applications to make processes easier for you on the back end and your users on the front end. If you have to make frequent changes without having to call on your programer, there are applications that will allow you to login on the back side and make edits to content (Joomla). If you would like your users to purchase securely using a Shopping Cart, there are hundreds of applications for that as well.

Utilizing web applications for your website means greater ease of use not only for you, but your customers. In the long run, web applications show a significant rate of return on the initial investment for installation.

Tuesday, 26 February 2013 18:00

Why Does Your Business Need Custom Web Design?

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Custom means tailored to you, your business, and your objectives. Custom web designers create websites molded to fit every aspect of the clients' wants and needs. A professional design company typically never uses templates to design a site. Here at Ringer we never design any two sites the same. Our work is built from our clients' goals and the vision for their business, meaning each site design is totally unique.

In today's internet-driven society, you can't afford not having a website.

However, simply having a website does not guarantee success. There is a lot of hard work that goes into making your website appealing to your target audience. A custom website should be the cornerstone of a successful marketing mix. Your website content is just as important as your site design. Relevant content and strategic keywords can give you superior page ranking on search engines. Hiring a professional will get you the right results the first time. Do not waste valuable time and money trying to cut corners. Hire a professional for professional results!

How Does Ringer Approach Custom Website Design?

We take a holistic approach to each of our clients' projects. Strategizing from every angle helps us to create a website that functions well and looks stunning. Hand in hand with our clients, we work to ensure that we clearly represent each company and maximize its potential.

Wednesday, 30 January 2013 18:35

Custom Web Design Time Lapse Video

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I'm getting a real kick out of recording my screen as I develop our sites out. It's really cool to be able to time lapse my work day and sum it up in 3 songs or less. I'm hoping that these videos will be a valuable resource to somebody that is learning the art of pixel perfect web development. My process is not all that different from most other custom designers, but it works for me.

Monday, 17 December 2012 18:28

Custom Web Design - From Comp to Joomla | Part 3

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This is the third, and in my opinion the coolest installment in my Video Blog Tutorial Series that covers taking a website from pen and paper to Joomla build out and launch. For this installment I created a cool little time lapse video that condenses 3-4 hours worth of hard core CSS / HTML development into a 12 minute video.

This is the second installment to my series of video blog posts that delves into the world of custom site design. If you haven't seen Part #1 (Custom Web Design - From Comp to Joomla | Part 1), I would suggest giving it a look first. Part 2 covers transparency layering and using div properties to modify element positioning.

Over the years I have had countless people ask me about my creative design process. So I thought it might be a good time to put together a series of videos showing the basics of how I create a custom web design.

Friday, 25 November 2011 16:42

Stuffing is for the Turkey - Not for Keywords

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That is right. Stuffing goes into the bird not into your website. Keyword stuffing is the act of repeating the same keyword or keyword phrase over and over multiple times per page.

Wednesday, 16 November 2011 16:31

Who is this SIRI everyone is talking about?

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Someone pointed me to an article on the web that said Apple's Siri was going to kill off all need for SEO. I have to agree and I think that everyone should stop all their SEO right away. Well at least all the business that compete with me. Stop the SEO and focus on just one system and just one user and just one demographic. Then I can conquer everything else.

Great job you now have me sold on this link exchange aspect to my website marketing; however, the question now is how do I even find websites to link with? Don't just think about those spammy emails you get asking for 'link exchange' from someone who obviously sent out a blanket email to thousands of webmasters.

Monday, 31 October 2011 16:10

S.O.W

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S.O.W. is one of the most important acronyms in the web design industry. S.O.W means Scope of Work. It usually is the work that is to be completed in a contractual agreement.

Wednesday, 26 October 2011 17:13

Hosted Exchange "The Good, Bad, and the Ugly"

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A long time client of ours, FermobUSA, called us and told us they needed a more advanced email solution. Our brains really went into overdrive. The current POP3 based email schema was just not cutting if for them any more.

Dawsonville, Georgia - September 27, 2011 - When the market leader of the Atlanta voice and data cabling community Pro Telecom Solutions dared to envision a bigger, bolder brand, they brought in the web experts at Ringer to make the dream a reality. And Ringer delivered in fine style with a lean and responsive design team exceeding client expectations at every turn.

Wednesday, 19 October 2011 16:21

Remote Access to Unlimited Information

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In the last quarter century the way we get information has drastically changed. In the 80s you had to go to the library to research something you wanted more information about. Or you had to find someone who had the information you needed.

In my last article I outlined all of the steps we go through in the Ringer Web Design Process. This time I thought I would illustrate the concept by taking you through my process for going from rough paper comp to final layout approval.

Saturday, 15 October 2011 17:02

The Typical Ringer Design Workflow

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Design Meeting & Research - We want to know everything about our clients. We believe a company’s website is more than HTML CSS and Images thrown together on a page. The more we understand about our client, our client’s customers, and their competitors, the better the end result will be.

Friday, 14 October 2011 16:55

The Ringer Design Process & Philosophy

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I thought it would be a really cool idea to write a series of blog posts that will take my readers through my typical design process. People don't often know what to expect when they sit down with a web designer. Most of the time the site development process is kept secret as if it is the Holy Grail because competitors could somehow steal the process.

Friday, 14 October 2011 16:16

Past Present And Future Clientele

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Past present and future clientele are all pertinent to the success of webdesign firms.

Tuesday, 11 October 2011 17:18

Case Study: Atkinson Fine Art

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Atkinson Mann Fine Art is an Atlanta-based high end art dealer/broker that has built a worldwide reputation for selling high end originals, giclays, and serigraphs painted by world renowned artists such as LeRoy Neiman, Pino, Sebastian Kruger, Sid Maurer and Ringo Star. The President and CEO, Jim Atkinson, grew his company rapidly due to his forward thinking and attention to detail.

Tuesday, 20 September 2011 16:52

Why Does Your Business Need Custom Web Design?

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Custom means tailored to you, your business, and your objectives. Custom web designers create websites molded to fit every aspect of the clients' wants and needs. A professional design company typically never uses templatesto design a site.

A brand is more than just a designed symbol or logo with which your clients and consumers identify you. Your brand is a customer's experience represented by a collection of images and ideas. It evokes emotion and the experience attached to that emotion.

Sunday, 18 September 2011 16:18

No Payment, No Work

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In the web design industry there has always been some controversy over payment installments, receiving payments, and receiving work that comes with contracts or agreements made between the web designer (or web design firm) and clientele.

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Goza Tequila

Branded Website - June 2016

When I met Gabe and the rest of the team at Ringer I really felt like they could bring my site to the next level. They brought plenty of ideas to the table in our first consultation. That never stopped throughout the process of building the site out. That’s why we ended up with such a great website, custom to us. I’M HAPPY I HIRED A RINGER.

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Custom Suit Shop

Custom Responsive Website - June 2013

It was nice because there’s the professional photographer, there’s the models, everything’s coming together and I look up and there is Gabe, Gabe actually comes to the meeting to supervise for the whole day, it was something I didn’t expect, A very nice touch, a personal touch!

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Hidden Gems 411

Custom Social Network Platform - December 2016

"While working with Ringer, they always kept me abreast of what was going on with the project. I never had to ask what was happening. They always kept me informed. The website is way better then I ever dreamed of. I would highly recommend Ringer to work on your project."

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Our Featured Case Studies

Watching the long term success of our clients and being part of that success is the best return any Ringer can ask for, which is why many of our clients consider us part of their core team. Check out some of our featured work and see the success for yourself.

Custom Website Design | Card Design | Video Production | Branding / Logo Design


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Alpharetta / Roswell Web Design & Development