Bennett Landscape Inc. is a full-service landscape company based in Dawsonville Georgia. They service Dawsonville, Dahlonega, Gainesville, Cumming, Alpharetta, Roswell, and some of the other smaller cities in the surrounding areas. BLI specializes in landscape design and installation. BLI handles all types of landscape management, with an array of lawn and plant care programs to keep landscapes looking beautiful all year long.
We had no problems understanding their business and the message they wanted to covey in the new website, given our years of working experience with BLI. The main goal of this recent redesign was to make their site responsive so that google would rank them higher on mobile devices, given the fact that between 50-70 percent of users perform searches on mobile devices, such as smart phones and tablets. The challenge here was finding the look and feel they wanted. We knew we needed to create a site that would blow the pants off the competition, and be simple and clean enough to make it easy to use by their target demographic. Another challenge was to create a design in which we could easily use video as the major design element in the future. We also needed to make it easy to add new sections and content types for their growth in the future.
We started this project with heavy discovery sessions, to find the look and feel BLI was looking for. Together we agreed on the different elements we would use as inspiration from other sites. Next, we took out paper and pen and sketched out the site structure. From that, we created an HTML wireframe that the client could look at and give further suggestions. Next, we converted the HTML wireframe into a Joomla template. From there, we installed Joomla and added our new template, and then we added in all the module blocks. After that, we styled the entire site and added in our graphics and textures. Finally, we added all the auxiliary page content and edited it to make sure all of the styling matched up to the new look and feel.
We created a custom website with a responsive design on top of the Joomla Content Management System for BLI featuring big imagery design and the potential to use video instead. The ability to post blogs on the site already existed, but the component was replaced. The site also features all of their services. This new site gives them a platform to make many more improvements for future growth.
The new BLI site is very fresh. The owner has given us a rave review on the new site’s design; even their office manager and head of marketing have told us how much they love the new iteration. BLI and Ringer will monitor the redesigned website closely, to observe the increase in their traffic and search engine rankings.
Technology; always moving forward!
With each of our designs we utilize a custom blend of libraries, components, modules, and plugins that help us deliver groundbreaking custom designs.
- Akeeba Backup
- Rs Firewall
- Admin Tools
- JUX Image Galleries
- RsForms Pro